The
#AIEye: JPMorgan (NYSE: $JPM) Announces 5-Year Deal with #AI Marketing Firm
Persado and Oracle (NYSE: $ORCL) Named Leader in Enterprise BI Platforms
Global
AI in Retail to Grow $14.05 Billion USD from 2019-2023
Point Roberts WA, Vancouver BC – July 31, 2019 – Investorideas.com (www.investorideas.com), a global investor news source covering
Artificial Intelligence (AI) brings you today’s edition of The
AI Eye- watching stock news, deal
tracker and advancements in artificial intelligence.
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Today’s
Column- The
AI Eye- Watching stock news, deal tracker and advancements
in artificial intelligence
Stocks
discussed: (NYSE:JPM) (NYSE:ORCL)
JPMorgan Chase & Co. (NYSE:JPM) has announced a five-year deal with AI marketing
platform Persado. Persado uses AI, data science, computational linguistics and
machine learning to improve brand engagement and revenue performance. Kristin
Lemkau, CMO of JPMorgan Chase, explained:
“Machine
learning is the path to more humanity in marketing. Persado’s technology is
incredibly promising. It rewrote copy and headlines that a marketer, using
subjective judgment and their experience, likely wouldn’t have. And they
worked. We think this is just the beginning. We hope to use Persado not just in
marketing, but in our internal communications to make things more relevant to
employees, as well as in our customer service prompts.”
Oracle Corporation (NYSE:ORCL) has been named a leader in The Forrester Wave:
Enterprise BI Platforms, Q3 2019 report for its Oracle
Analytics Cloud. The Oracle Analytics Cloud leverages Augmented Analytics,
which is “based on machine learning (ML) and artificial intelligence (AI)” and
“guides the analyst and information consumer to enrich data, dig deeper,
uncover insights, converse with data using natural language processing”. T. K.
Anand, senior vice president of AI, Data Analytics and Cloud, Oracle, said:
"We
are honored to be recognized as a leader in Forrester's prestigious Wave, which
we view as strong validation of Oracle Analytics' strategy and innovation. We
believe this report is further evidence of Oracle's ability to deliver modern
analytics for enterprises today and provide leadership as the market continues
to evolve."
Global
AI in Retail to Grow $14.05 Billion USD from 2019-2023
New research from Technavio finds that the global artificial
intelligence in retail market will grow $14.05 billion USD from 2019 to 2023
with a compound annual growth rate (CAGR) of 35 percent in that forecast
period. An excerpt from the report summary outlines some trends observed in the
market:
E-commerce
providers and retailers are integrating AI with various applications such as
planning and procurement, inventory management and sales forecasting,
production, supply management, in-store operations, and marketing. AI-enabled
smart solutions that the e-commerce industry is deploying are chatbots,
advanced visual search engines, and personalized recommendations, which are
improving the shopping experience of customers. As a result, sales are
increasing, and customer satisfaction is improving. Therefore, large and small
e-commerce brands are deploying AI in some form or the other. The increased
applications of AI in e-commerce is one of the key artificial intelligence in
retail market trends. The trend will contribute to the retail AI market growth
during the forecast period.
Sam Mowers,
Investorideas.com
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