#AI News: VSBLTY (CSE: $VSBY.C) (OTC: $VSBGF)
And Branding Global Enhance Digital Signage / #Security #Technology At
Guatemala City's International Airport; @vsbltyco #Artificialintelligence
Identifying Persons of Interest Augments Existing Airport Security
Philadelphia, PA - October 28, 2020 (Investorideas.com Newswire) VSBLTY Groupe Technologies Corp. (CSE: VSBY) (Frankfurt: 5VS) (OTC: VSBGF) ("VSBLTY"), a leading provider of security and retail marketing technology, today announced that it has partnered with Branding Global, a Latin American comprehensive advertising network operator, to deploy a network of cameras at La Aurora International Airport in Guatemala City, Guatemala. The announcement was made jointly by Jay Hutton, Co-founder and CEO of VSBLTY, and Branding Global CEO Douglas Ovalle.
Read this news,
featuring VSBLTY in full at https://www.investorideas.com/CO/VSBY/news/2020/10281Security-Technology-Guatemala-International-Airport.asp
"The
deployment at the airport that handles 2.7 million passengers annually provides
enhanced security by scanning visitors looking for persons of interest.
Simultaneously, as visitors are looking at the signage, it also gathers
real-time audience analytics," Hutton said. Audience measurement includes
overall footfall, gender, age, sentiment and recurring visitors, he explained.
"The demographic analytics are anonymous and accurately measure the
effectiveness of the signage. An advertiser has a clear picture not only of the
demographics of the audience that sees the messaging but the nature of their
response to it. This adds extraordinary value to a brand," according to
Hutton. Concluding, he said, "As we enlarge our footprint in Central and
South America, it is a great opportunity for VSBLTY to partner with Guatemala's
premier provider of digital out-of-home advertising."
Branding
Global, which has exclusive media rights in La Aurora International Airport,
now has added VSBLTY's security technology solution to its airport advertising
displays. The firm has wall screens located at the airport's arrival, exit and
shopping areas. According to Branding Global CEO Douglas Ovalle, "While
this is the first deployment of VSBLTY technology in Guatemala, Branding Global
is working with partners to expand the number of deployments for malls, transit
operators and governmental security applications. People are generally drawn to
digital displays and we are able to capture an accurate ‘head on' look at those
observing the display, which adds greater efficiency to the security technology
program."
VSBLTY
technology provides enhanced customer engagement and audience measurement using
machine learning and computer vision. Its industry-leading VisionCaptor™ and
DataCaptor™ software combine motion graphics and interactive brand messaging
with cutting-edge computer vision measurement and insights. VSBLTY's AI-driven
software, Vector™, provides advanced facial recognition that is crucial to
enhancing today's security requirements when recognizing weapons or suspicious
persons in a crowd.
Investor Relations
CHF
Capital Markets
Cathy Hume, CEO, +1-416-868-1079, x231
cathy@chfir.com
CONTACT:
Linda
Rosanio, 609-472-0877
lrosanio@vsblty.net
About VSBLTY (www.vsblty.net)
Headquartered
in Philadelphia, VSBLTY (CSE:
VSBY)
(Frankfurt:5VS) (OTC: VSBGF) ("VSBLTY") is the world leader in
Proactive Digital Display™, which transforms retail and public spaces as well
as place-based media networks with SaaS-based audience measurement and security
software that uses artificial intelligence, computer vision and machine
learning.
About Branding Global (www.brandingglobal.com.gt)
Branding
Global is a Central American company founded in 2000 that specializes in
digital marketing, graphic advertising and brand engineering. Recognized as
pioneers in digital media and advertising art, the company develops platforms
tailored to meet its clients' specific needs, which makes it easier to launch
and manage projects.
CONTACT:
Douglas
Ovalle, 011-502-5205-671
dovalle@bg.com.gt
CONTACT:
LINDA ROSANIO VSBLTY, INC 609-472-0877 LROSANIO@VSBLTY.NET
VSBLTY
Groupe Technologies Corp. (CSE: VSBY) is a featured Tech / AI stock on
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