Apple's (AAPL) Adoption of Biometric Fingerprint Technology Will Play a Key Role in Changing Future of Mobile Security

New York, NY - September 12, 2013 (www.investorideas.com newswire) Investorideas.com, an investor research portal specializing in investing ideas in leading sectors including biometric and mobile security stocks issues a snapshot on key developments in the sector. Apple's (NASDAQ:AAPL) new iPhone 5s launch has everyone talking about biometrics and mobile security.

Apple reported "iPhone 5s introduces Touch ID, an innovative way to simply and securely unlock your iPhone with just the touch of a finger. Built into the home button, Touch ID uses a laser cut sapphire crystal, together with the capacitive touch sensor, to take a high-resolution image of your fingerprint and intelligently analyze it to provide accurate readings from any angle. Setting up Touch ID to recognize your fingerprint is easy, and every time you use it, it gets better. The Touch ID sensor recognizes the touch of a finger so the sensor is only activated when needed, preserving battery life. All fingerprint information is encrypted and stored securely in the Secure Enclave inside the A7 chip on the iPhone 5s; it’s never stored on Apple servers or backed up to iCloud®. Touch ID can also be used as a secure way to approve purchases from the iTunes Store®, App Store or iBooks Store."
Gartner Research projects worldwide mobile payment transactions will exceed $235 billion in 2013, reaching $721 billion in annual transactions with more than 450 million users by 2017. That creates a big opportunity for companies in the mobile security space.
Apple (NASDAQ:AAPL), always known as first to market and an innovator, apparently plans to integrate the fingerprint scanners into the iPhone 6 to address consumer concerns over mobile payment security.
How significant is the biometrics acquisition for Apple? Wells Fargo analyst raised its forecast for Apple based on the biometrics integration.
"We believe investors may be under- appreciating Apple's (NASDAQ:AAPL) Authentec acquisition--specifically the ability to perform secure device-side authentication, which could help open up the mCommerce market and further penetrate the enterprise market," said Wells Fargo analyst Maynard Um.
NXT-ID, Inc. (OTCQB: NXTD), a new player on the scene in payment security, is launching the Wocket this fall; a unique technology takes a very different approach: Instead of replacing the wallet, they are improving it! The Wocket™ reduces the number of cards in a consumer's wallet while supporting virtually every payment method currently available at Point-of-Sale (POS) at retailers around the world including magnetic stripe, EMV/NFC and barcode…all within a secure vault within a wallet. The company then plans to roll out a full suite of MobileBio™ technologies for mobile applications including its 3D Facial recognition technology.
NXT-ID, Inc.'s MobileBio™ facematch™ is a modular facial recognition platform technology that can be applied to a variety of platforms including smartphones, tablets, laptops and desktop computers. Depending on the number of cameras available and level of security desired, facematch™ will use 2D, pseudo 3D or 3D facial recognition algorithms to allow the user access to their device, data, or door. facematch™ supports both 3D and 2D camera devices, supporting various applications such as adding access control to a door or prison to adding superior authentication and/or encryption to a mobile device.
Samsung (KSE:oo5930) is also rumored to be integrating biometrics fingerprint technology in their smartphones and related devices. Samsung previously launched its biometric Face Unlock feature for Galaxy but the technology was easily fooled by photos from its users.
Precise Biometrics AB (PREC) recently had a big run following news of its deal with Fingerprint Cards. Precise Biometrics AB and Fingerprint Cards AB (FPC) announced they have entered into an agreement where FPC will license Precise Biometrics' fingerprint algorithm to further enhance the performance of FPC world leading capacitive sensors. FPC will bundle the algorithm into existing sensor products, primarily targeting mobile phones and tablets. The bundle will further enhance the performance of FPC sensors in terms of accuracy and speed which are important criteria especially in the fast growing mobile and tablet markets.
If Apple integrates biometrics successfully, the world as always, will follow and the race will be on for the search for the best and most secure biometrics technology for mobile users.
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Disclaimer/ Disclosure: The Investorideas.com newswire is a third party publisher of news and research as well as creates original content as a news source. Original content created by investorideas is protected by copyright laws other than syndication rights.  Investorideas is a news source on Google news and Linkedintoday plus hundreds of syndication partners. Our site does not make recommendations for purchases or sale of stocks or products. Nothing on our sites should be construed as an offer or solicitation to buy or sell products or securities. All investment involves risk and possible loss of investment. This site is currently compensated by featured companies, news submissions, content marketing and online advertising. Contact each company directly for press release questions. Disclosure is posted on each release if required but otherwise the news was not compensated for and is published for the sole interest of our readers. Disclosure: Investorideas has been compensated by NXTD: five thousand per month plus 144 shares.
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BC Residents and Investor Disclaimer : Effective September 15 2008 - all BC investors should review all OTC and Pink sheet listed companies for adherence in new disclosure filings and filing appropriate documents with Sedar. Read for more info: http://www.bcsc.bc.ca/release.aspx?id=6894. Global investors must adhere to regulations of each country.
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As Apple (APPL) does others will Follow: Apple's Biometric Acquisition Will Play a Key Role in Changing the Face of Mobile Security

New York, NY - September 10, 2013 (www.investorideas.com newswire) Investorideas.com, an investor research portal specializing in investing ideas in leading sectors including biometric and mobile security stocks issues a snapshot on key developments in the sector. Apple's (NASDAQ:AAPL) acquisition of mobile security company AuthenTec for over $350 million has Wall Street and the industry buzzing about how biometric technology in smartphones will impact the global m-commerce market.

Gartner Research projects worldwide mobile payment transactions will exceed $235 billion in 2013, reaching $721 billion in annual transactions with more than 450 million users by 2017. That creates a big opportunity for companies in the mobile security space.
Apple (NASDAQ:AAPL), always known as first to market and an innovator, apparently plans to integrate the fingerprint scanners into the iPhone 6 to address consumer concerns over mobile payment security.
How significant is the biometrics acquisition for Apple? Wells Fargo analyst raised its forecast for Apple based on the biometrics integration.
"We believe investors may be under- appreciating Apple's (NASDAQ:AAPL) Authentec acquisition--specifically the ability to perform secure device-side authentication, which could help open up the mCommerce market and further penetrate the enterprise market," said Wells Fargo analyst Maynard Um.
NXT-ID, Inc. (OTCQB: NXTD), a new player on the scene in payment security, is launching the Wocket this fall; a unique technology takes a very different approach: Instead of replacing the wallet, they are improving it! The Wocket™ reduces the number of cards in a consumer's wallet while supporting virtually every payment method currently available at Point-of-Sale (POS) at retailers around the world including magnetic stripe, EMV/NFC and barcode…all within a secure vault within a wallet. The company then plans to roll out a full suite of MobileBio™ technologies for mobile applications including its 3D Facial recognition technology.
NXT-ID, Inc.'s MobileBio™ facematch™ is a modular facial recognition platform technology that can be applied to a variety of platforms including smartphones, tablets, laptops and desktop computers. Depending on the number of cameras available and level of security desired, facematch™ will use 2D, pseudo 3D or 3D facial recognition algorithms to allow the user access to their device, data, or door. facematch™ supports both 3D and 2D camera devices, supporting various applications such as adding access control to a door or prison to adding superior authentication and/or encryption to a mobile device.
Samsung (KSE:oo5930) is also rumored to be integrating biometrics fingerprint technology in their smartphones and related devices. Samsung previously launched its biometric Face Unlock feature for Galaxy but the technology was easily fooled by photos from its users.
Precise Biometrics AB (PREC) recently had a big run following news of its deal with Fingerprint Cards. Precise Biometrics AB and Fingerprint Cards AB (FPC) announced they have entered into an agreement where FPC will license Precise Biometrics' fingerprint algorithm to further enhance the performance of FPC world leading capacitive sensors. FPC will bundle the algorithm into existing sensor products, primarily targeting mobile phones and tablets. The bundle will further enhance the performance of FPC sensors in terms of accuracy and speed which are important criteria especially in the fast growing mobile and tablet markets.
If Apple integrates biometrics successfully, the world as always, will follow and the race will be on for the search for the best and most secure biometrics technology for mobile users.
About InvestorIdeas.com: Big Ideas for global investors
InvestorIdeas.com is a leader in investor stock research by sector, featuring stock news, commentary and trading alerts in leading sectors including biotech, tech, mining, energy, water, renewable energy, beverage stocks and more.
Research Biometrics Stocks at Investorideas.com stock directory
http://www.investorideas.com/BPS/Stock_List.asp
Sign up for free stock alerts
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Published at the Investorideas.com Newswire - Big ideas for Global Investors
Disclaimer/ Disclosure: The Investorideas.com newswire is a third party publisher of news and research as well as creates original content as a news source. Original content created by investorideas is protected by copyright laws other than syndication rights.  Investorideas is a news source on Google news and Linkedintoday plus hundreds of syndication partners. Our site does not make recommendations for purchases or sale of stocks or products. Nothing on our sites should be construed as an offer or solicitation to buy or sell products or securities. All investment involves risk and possible loss of investment. This site is currently compensated by featured companies, news submissions, content marketing and online advertising. Contact each company directly for press release questions. Disclosure is posted on each release if required but otherwise the news was not compensated for and is published for the sole interest of our readers. Disclosure: Investorideas has been compensated by NXTD: five thousand per month plus 144 shares.
More info : http://www.investorideas.com/About/Disclaimer.asp
BC Residents and Investor Disclaimer : Effective September 15 2008 - all BC investors should review all OTC and Pink sheet listed companies for adherence in new disclosure filings and filing appropriate documents with Sedar. Read for more info: http://www.bcsc.bc.ca/release.aspx?id=6894. Global investors must adhere to regulations of each country.
800-665-0411 - or 212-822-8842 Source - www.Investorideas.com

Should you buy Apple stock?

September 3, 2013 (www.investorideas.com newswire) Apple are rich and successful – so if I invest in Apple stock, I’ll be rich and successful too, right?

Perhaps - but it's never a certainty.
From humble beginnings, building primitive home computers in a Palo Alto garage belonging to a young man named Steve Jobs, Apple has risen to become if not the biggest, then certainly the coolest company on the planet. Millions of sleek white Apple computers sit on desks in homes and offices across the world, and millions of shiny iPhones are pressed to ears or tapped away at every hour of the day. In 2012 they could boast a revenue of $156 billion - nearly three times the GDP of Luxembourg! Their stock rose dramatically following the introduction of the revolutionary iPhone in 2007, followed by an almost meteoric rise to a whopping $700 in 2012.
Sounds great, right? Who wouldn't want stock in a company so clearly successful, innovative and - perhaps most importantly - loved? After all, despite the critics, there's no shortage of Apple fans who follow the company's every move and eagerly await the latest releases, whether it's the seventh iteration of the iOS software on every iPhone or the long-rumoured iWatch, a device that will do for the humble wristwatch what the iPod did for MP3 players.
Not so fast, though. Since the heady autumn of 2012, Apple's stock has plummeted to the mid 400s - still respectable, of course, but a far cry from the glory days. What happened?
Part of the reason is that Apple stock is just too popular. When every wannabe investor is pouring cash into Apple stock, things will be fine for a while - until reality kicks in and the market brings the stock down to a more realistic level. No company could sustain the incredible growth of Apple without hitting a wall. While the yearly increments of the iPhone design continue to attract buyers across the world, there's only so many smartphones you can sell.
A business model based on unveiling the next big thing every 12 months has to survive on great products - and right now, Apple are merely improving, not innovating. What's worse, the intense speculation could even lead to feelings of disappointment when the new device fails to live up to the hype - and this can only have negative repercussions for the stock price.
Perhaps in time, some great new design will become a must-have - like the iWatch, if it ever sees the light of day - but then again, Apple could continue to sink as competitors like Samsung continue to make inroads into the global smartphone market with their Android handsets.
So should you buy Apple stock?
Well, the truth is that it's impossible to say at any one moment whether you should or should not buy shares in Apple. All investment carries risk, and the stock market can easily trip up an unwary investor. Perhaps the best option to manage risks is to invest in CFDs - "Contracts for Difference” - which are uniquely versatile investment options that let you trade in the prices you pay to buy or sell a stock, rather than the stock itself. Investing in a CFD from a company like www.cmcmarkets.co.uk can even let you profit from falling stock, which is ideal for a measure of security when dealing with a volatile investment such as Apple shares.
Source Oliver Emms
Contact oliver.emms@gmail.com

Up and Coming Tech Companies: Ones to Watch

September 3, 2013 (www.investorideas.com newswire) The Linux-based Ubuntu operating system has long been praised by PC users for its ease of use, flexibility and robust protection against viruses and other security concerns. Now that stability and security is coming to phones in the form of the Ubuntu Touch operating system.

Ubuntu Touch
The Linux-based Ubuntu operating system has long been praised by PC users for its ease of use, flexibility and robust protection against viruses and other security concerns. Now that stability and security is coming to phones in the form of the Ubuntu Touch operating system.
Ubuntu is developed by UK-based company Canonical, who provide a range of services using their software to businesses across the world. Ubuntu Touch is another segment of their array of products, designed to break into the ever-growing smartphone and tablet market. Because it uses the same Linux base as Android, it’s easy to install it on Android devices, helping to ensure a large and ready-made user base. But it offers a substantially different user experience and set of features compared to its Apple and Android competitors, helping to create an innovative shift in the smartphone market. For example, because Ubuntu Touch is based on the same Ubuntu operating system currently installed on millions of PCs, it’s possible to transfer PC-based applications to an Ubuntu phone with relative ease compared to other handsets. Perhaps most useful for business users tired of carrying around a heavy laptop is the fact that an Ubuntu phone can be attached to a docking station to become a fully fledged desktop computer with keyboard, mouse and monitor support like any Ubuntu desktop PC.
Jolla
Another contender for the next big smartphone release comes from Finland, the land of Nokia with a host of new and exciting tech startups. Jolla (named after the Finnish word for "dinghy") are developing a new and unique operating system codenamed Sailfish OS, based on their work for the innovative MeeGo OS on the Nokia N9 smartphone. Co-founder Jussi Hurmola summed up the Jolla Sailfish OS as a fundamentally different experience to competing smartphone platforms such as iOS or Android, focusing on the user experience and aiming to create a smooth and optimised process. The first Jolla phone, announced earlier this year, is a dual-core handset with an HD 4.5" display, and is currently accepting pre-orders with an eye to expanding into the burgeoning Chinese market. It’s designed to work in conjunction with an array of colourful cases that add a splash of colour to the phone and can even adjust system settings when attached.
ForexSpace.com
Forex - or foreign exchange - is an investment opportunity that has become increasingly popular in the last few years thanks to the proliferation of online tools and trackers that help investors keep track of their money and make sure their investments are working as effectively and efficiently as possible. Perhaps one of the most valuable sites for online forex is ForexSpace.com, a site that brings together up to the minute rates, news, analysis and - perhaps most useful of all - an array of helpful trading tools including a heat map generator that shows the most lucrative currency pair from a choice of 28, and a calculator for working out the impact of spreads across a variety of situations. Their section on Forex Trading Strategies includes up to date guides on the best ways to make the most of your money when trading in foreign currencies.
Source Jake Redknapp
Contact jake.redknapp@gmail.com

The Changing Face of Mobile Commerce/ Marketing; Stocks to Watch: (FB), (GOOG), (MM), (MBIT), (YELP)

Point Roberts, WA, New York, NY - September 3, 2013 (www.investorideas.com newswire) Investorideas.com staff: Investorideas.com, an investor research portal specializing in investing ideas in leading sectors including tech and mobile stocks, issues a news and trading alert for mobile commerce and mobile marketing stocks . As more and more consumers go mobile, the industry competition is heating up.

A recent article in Bizreport noted, "New data out from JiWire underlines the importance of mobile functionality for retail brands. According to the Q2 Mobile Audience Insights Report nearly half (42%) of shoppers prefer to research products via mobile while 45% prefer to purchase in-store.
At the same time, retail shoppers' engagement with ads has been shown to increase when they are within a 2 mile radius from a store location. Researchers found engagement was 42% higher when ads were seen on a device rather than when they were inside a store. According to the report, 92% more shoppers are now buying from a mobile device than in-store (versus Q1 2012).”
According to a recent press release from MobileBits Corporation (OTCBB: MBIT), "Mobile ad networks such as iAds (APPL) , Admob (GOOG) and Millennial Media (NYSE: MM) extend the digital advertising model by providing consumer clicks and typically charging a CPM (cost per thousand) or CPC (cost per click) fee to deliver leads and brand awareness. Social networks such as Facebook (FB), Yelp (NYSE: YELP) and to an extent Groupon (GRPN), offer increased consumer engagement through mobile apps providing an opportunity to monetize consumer clicks.
MobileBits (OTCBB: MBIT) says SAMY, its mobile marketing and engagement network, transcends the mobile ad and social app landscape by increasing the engagement value and moving more of the real-time controls directly into the hands of the advertiser, charging only for actionable results defined as subscriptions. SAMY is a fast growing 'Mobile Mall' that provides any merchant, retailer or brand with an out-of-the box, ready to deploy, mobile marketing & engagement solution to connect with consumers in their local area and help increase sales in the physical store.
On August 27th the company released its mobile storefront management tools designed to enable businesses to easily create their own mobile app presence and to connect with customers. The SAMY platform offers merchants a new and more effective solution to engage customers around their shopping interests.
MobileBits (OTCBB: MBIT) stock closed up 26% in Friday's trading session.
According to an article in Forbes, "Facebook (FB), also said it reached 1 million advertisers, an indication that it's becoming more successful in attracting small local businesses, aided particularly by a recent simplification of its ad offerings. Not least, Facebook and the ad firms that help marketers buy ads on the site say big brands are also increasing their spending.”
Yelp Inc. (NYSE: YELP) recently announced the availability of Yelp Brazil (http://www.yelp.com.br). Starting August 21st people throughout Brazil are able to create accounts on Yelp.com.br to share their opinions about great local businesses. Yelp's free iPhone and Android applications will be available as well as its free suite of business owner tools: Yelp for Business Owners (http://biz.yelp.com.br).
Millennial Media (NYSE: MM), a leader in mobile advertising recently announced that it has signed a definitive agreement to acquire privately-held, Boston-based Jumptap in a predominantly stock transaction. Jumptap is a mobile advertising platform, which recently has taken a programmatic and mobile-first approach to reaching audiences. Jumptap has an audience profile store with over 100 million unique, data-rich profiles, of which more than 44 million can be reached across various screens - online and mobile. Jumptap supports its audience targeting through partnerships with more than 20 third-party data providers. Jumptap also has 55 issued patents and more than 50 patents pending, covering broad aspects of the mobile advertising market.
Millennial Media's market leading platform will now include Jumptap's offerings, and will result in consolidation and differentiated scale in the fast-growing mobile ad market.
The company also announced a new strategic partnership with Adsmovil, the principal mobile ad network in Latin America and the U.S. Hispanic markets, extending its media platform into South America, Central America and Mexico.
For investors following mobile commerce, mobile marketing, mobile payments and mobile security, Investorideas.com offers a list of publicly trades stocks in addition to news and articles following key trends.
Article sources
http://www.bizreport.com/2013/08/jiwire-shoppers-turn-to-mobile-for-research-comparison.html
http://www.forbes.com/sites/roberthof/2013/07/24/facebooks-mobile-ads-jump-as-q2-earnings-beat-street/
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This site is currently compensated by featured companies, news submissions and online advertising. Disclosure: MBIT pays Investorideas.com an average of $150 per news release. Investorideas.com was not compensated for this article.
BC Residents and Investor Disclaimer : Effective September 15 2008 - all BC investors should review all OTC and Pink sheet listed companies for adherence in new disclosure filings and filing appropriate documents with Sedar. Read for more info: http://www.bcsc.bc.ca/release.aspx?id=6894
800-665-0411 - Source - www.Investorideas.com

MobileBits Holdings Corp (OTCBB:MBIT) provides valuable tools for merchants to create, publish & advertise on mobile devices

SARASOTA, Fla. - August 28, 2013 (www.investorideas.com newswire) via PRWEB - MobileBits, (OTCBB: MBIT), provider of the SAMY(TM) mobile marketing and engagement network, today released its mobile storefront management tools designed to enable businesses to easily create their own mobile app presence and to connect with customers. The SAMY platform offers merchants a new and more effective solution to engage customers around their shopping interests.

SAMY offers online tools to either create a new app or integrate existing app functionality into a customized branded mobile storefront. Merchants are able to create and publish exclusive campaigns and reconcile offer redemptions at the point-of-sale, helping drive more customers into the store.

"Samy is our most effective tool for coupon redemption," said Jan De Schepper, Marketing Director for McDonald's. "Samy has been a real asset for maintaining our relationships with customers when they're away from the stores."

Mobile ad networks such as iAds, Admob and Millennial Media extend the digital advertising model by providing consumer clicks and typically charging a CPM (cost per thousand) or CPC (cost per click) fee to deliver leads and brand awareness. Social networks such as Facebook, Yelp, and to an extent Groupon, offer increased consumer engagement through mobile apps providing an opportunity to monetize consumer clicks.

SAMY transcends the mobile ad and social app landscape by increasing the engagement value and moving more of the real-time controls directly into the hands of the advertiser, charging only for actionable results defined as subscriptions.

Mobile subscribers select and connect to branded merchant storefronts, opening up a direct channel of communication around product offers and loyalty rewards delivering tremendous value to the business in the form of unlimited offer impressions and clicks.

Today SAMY averages 45 percent offer-view rates and 20 percent offer-redemption rates in the stores. Thousands of stores and top brands have already selected SAMY including McDonald's, Chairman's Brands and Extreme Brandz, who was recently acquired by larger MTY Group in Canada - together totaling 30 QSR brands.

"The SAMY redemption rates are outstanding and demolish direct mail and flyer campaigns," said Norm Pickering, Head Marketing North America at Extreme Brandz.

SAMY is a performance driven engagement network and charges merchants pennies for making the connection between interested shoppers and local merchants on their mobile devices. Merchants simply publish their content and advertise their brand within the SAMY network, which is comprised of consumers who are collectively aggregated from each enrolled client brand.

For merchants interested in creating their own free branded mobile storefront in SAMY, go to http://www.samy.com/getstarted and Get Started Now!

About MobileBits Corporation

MobileBits, provider of SAMY, the fast growing 'Mobile Mall' that provides any merchant, retailer or brand with an out-of-the box, ready to deploy, mobile commerce platform to connect with consumers in their local area and help increase sales in the physical store. The solution provides businesses a complete set of tools to connect with, create and manage mobile campaigns, deals, offers, commerce, loyalty and rewards to a subscribed mobile consumer. For more information, visit http://www.mobilebits.com or http://www.samy.com.

Forward-Looking Safe Harbor Statement

This press release contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. By their nature, forward-looking statements and forecasts involve risks and uncertainties because they relate to events and depend on circumstances that will occur in the near future. There are a number of factors that could cause actual results and developments to differ materially from forecasted results. These risks and uncertainties include our ability to: attract end users; attract advertisers; our ability to successfully implement our current long-term growth strategy; as well as product demand, market competition, fluctuations in advertising payouts, delays in website & application development, technical issues beyond our control, reliance on the various platforms that we build applications on, and risks inherent in our operations. For a discussion of these risks and uncertainties, please see our filings with the Securities and Exchange Commission. Our public filings with the SEC are available from commercial document retrieval services and at the website maintained by the SEC at http://www.sec.gov.

This article was originally distributed on PRWeb. For the original version including any supplementary images or video, visit http://www.prweb.com/releases/2013/7/prweb10942190.htm

Contact:

MobileBits Corporation
JoLynn Blatz
jolynn.blatz@mobilebits.com
941.225.6103

Published at Investorideas.com newswire

Disclaimer / Disclosure : The Investorideas.com is a third party publisher of news and research Our sites do not make recommendations, but offer information portals to research news, articles, stock lists and recent research. Nothing on our sites should be construed as an offer or solicitation to buy or sell products Or securities. Investorideas.com was compensated one hundred fifty dollars for this single news release.

http://www.investorideas.com/About/Disclaimer.asp

This site is currently compensated by featured companies, news submissions and online advertising.

BC Residents and Investor Disclaimer: Effective September 15 2008 - all BC investors should review all OTC and Pink sheet listed companies for adherence in new disclosure filings and filing appropriate documents with Sedar. Read for more info: http://www.bcsc.bc.ca/release.aspx?id=6894

SARASOTA, Fla. - August 28, 2013 (www.investorideas.com newswire) via PRWEB - MobileBits, (OTCBB: MBIT), provider of the SAMY(TM) mobile marketing and engagement network, today released its mobile storefront management tools designed to enable businesses to easily create their own mobile app presence and to connect with customers. The SAMY platform offers merchants a new and more effective solution to engage customers around their shopping interests.
SAMY offers online tools to either create a new app or integrate existing app functionality into a customized branded mobile storefront. Merchants are able to create and publish exclusive campaigns and reconcile offer redemptions at the point-of-sale, helping drive more customers into the store.
"Samy is our most effective tool for coupon redemption," said Jan De Schepper, Marketing Director for McDonald's. "Samy has been a real asset for maintaining our relationships with customers when they're away from the stores."
Mobile ad networks such as iAds, Admob and Millennial Media extend the digital advertising model by providing consumer clicks and typically charging a CPM (cost per thousand) or CPC (cost per click) fee to deliver leads and brand awareness. Social networks such as Facebook, Yelp, and to an extent Groupon, offer increased consumer engagement through mobile apps providing an opportunity to monetize consumer clicks.
SAMY transcends the mobile ad and social app landscape by increasing the engagement value and moving more of the real-time controls directly into the hands of the advertiser, charging only for actionable results defined as subscriptions.
Mobile subscribers select and connect to branded merchant storefronts, opening up a direct channel of communication around product offers and loyalty rewards delivering tremendous value to the business in the form of unlimited offer impressions and clicks.
Today SAMY averages 45 percent offer-view rates and 20 percent offer-redemption rates in the stores. Thousands of stores and top brands have already selected SAMY including McDonald's, Chairman's Brands and Extreme Brandz, who was recently acquired by larger MTY Group in Canada - together totaling 30 QSR brands.
"The SAMY redemption rates are outstanding and demolish direct mail and flyer campaigns," said Norm Pickering, Head Marketing North America at Extreme Brandz.
SAMY is a performance driven engagement network and charges merchants pennies for making the connection between interested shoppers and local merchants on their mobile devices. Merchants simply publish their content and advertise their brand within the SAMY network, which is comprised of consumers who are collectively aggregated from each enrolled client brand.
For merchants interested in creating their own free branded mobile storefront in SAMY, go to http://www.samy.com/getstarted and Get Started Now!
About MobileBits Corporation
MobileBits, provider of SAMY, the fast growing 'Mobile Mall' that provides any merchant, retailer or brand with an out-of-the box, ready to deploy, mobile commerce platform to connect with consumers in their local area and help increase sales in the physical store. The solution provides businesses a complete set of tools to connect with, create and manage mobile campaigns, deals, offers, commerce, loyalty and rewards to a subscribed mobile consumer. For more information, visit http://www.mobilebits.com or http://www.samy.com.
Forward-Looking Safe Harbor Statement
This press release contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. By their nature, forward-looking statements and forecasts involve risks and uncertainties because they relate to events and depend on circumstances that will occur in the near future. There are a number of factors that could cause actual results and developments to differ materially from forecasted results. These risks and uncertainties include our ability to: attract end users; attract advertisers; our ability to successfully implement our current long-term growth strategy; as well as product demand, market competition, fluctuations in advertising payouts, delays in website & application development, technical issues beyond our control, reliance on the various platforms that we build applications on, and risks inherent in our operations. For a discussion of these risks and uncertainties, please see our filings with the Securities and Exchange Commission. Our public filings with the SEC are available from commercial document retrieval services and at the website maintained by the SEC at http://www.sec.gov.
This article was originally distributed on PRWeb. For the original version including any supplementary images or video, visit http://www.prweb.com/releases/2013/7/prweb10942190.htm
Contact:
MobileBits Corporation
JoLynn Blatz
jolynn.blatz@mobilebits.com
941.225.6103
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Biometric/ Mobile Security Stock NXT-ID, Inc. (OTCQB:NXTD) Launches Pilot Program for Palm Bay , FL Police Department

Shelton, CT - August 23, 2013 (Investorideas.com mobile payment stocks newswire) NXT-ID, Inc. (OTCQB:NXTD), a biometrics company focused on the growing m-commerce market announces that its wholly owned subsidiary, 3D-ID, LLC commenced a pilot program with the Palm Bay, FL Police Department to evaluate its 3D FaceMatch™ biometric facial recognition identification systems.

The identification management systems leverage unique and patented FaceMatch™ 3D technology that precisely senses shape at up to a million points on a face without using lasers or projected patterns. This individually unique shape information is compressed into a small 3D biometric template containing a complete 3D shape signature of that individual face. This shape signature is rapidly compared to other templates in a database. Unlike 2D recognition methods where performance is highly variable depending on scene lighting, head pose, facial expression, eyewear, facial hair and cosmetics, FaceMatch™ templates and performance remains invariant over an extremely wide range of imaging variables. This enables reliable, scalable, and convenient face recognition solutions.
The system is being used at Palm Bay to enroll inmates into local detention centers, creating a 3- dimensional database that can be used in the future to potentially identify persons of interest. Inmates that are released will also have their identities verified through 3D facial recognition to prevent the inadvertent release of the wrong individual.
The pilot program is expected to expand to include more law enforcement agencies connected to 3D-ID's BioCloud™ to improve identification of previously enrolled (booked) individuals from multiple law enforcement agencies searching from a common 3D database. Further expansion is expected to include capture of faces from surveillance cameras, video, and from mobile devices using 3D-ID's MobileBio™ technologies under development.
John Blackledge, Deputy Chief of the Palm Bay Police Department, said, "3D facial recognition is an important technology innovation that will give law enforcement the upper hand in accurately and rapidly identify criminals. 3D-ID provides a new technology platform that allows law enforcement to make positive identification without the intrusiveness of conventional police methods."
Doug Muldoon, Palm Bay Police Chief, FBI-NA President, noted, "Our partnership with NXT-ID in 3D facial recognition is yet another opportunity to become more efficient and effective in fighting crime."
NXT-ID is a leader in biometric-based identity management and access control systems. Its product line offers cost-effective solutions for facilities access and control, inmate population management, identity management and border control. NXT-ID advanced biometric tools achieve excellent facial recognition performance using 3D camera technology, along with advanced 2D-to-3D conversion algorithms, and sketching systems that significantly simplify composite sketching with powerful 3D morphing technology.
About NXT- ID Inc. - Mobile Security for a Mobile World
NXT-ID, Inc.'s (OTCQB: NXTD) innovative MobileBio™ solution mitigates consumer risks associated with mobile computing, m-commerce and smart OS-enabled devices. The company is focused on the growing m-commerce market, launching its innovative MobileBio™ suite of biometric solutions that secure consumers' mobile platforms. NXT-ID’ wholly owned subsidiary, 3D-ID LLC, is engaged in biometric identification has 22 licensed patents in the field of 3D facial recognition http://www.nxt-id.com/, http://3d-id.net/
Forward-Looking Statements for NXT-ID
This press release contains forward-looking statements as defined within Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements reflect management's current expectations, as of the date of this press release, and involve certain risks and uncertainties. Forward-looking statements include statements herein with respect to the successful execution of the Company's business strategy. The Company's actual results could differ materially from those anticipated in these forward- looking statements as a result of various factors. Such risks and uncertainties include, among other things, our ability to establish and maintain the proprietary nature of our technology through the patent process, as well as our ability to possibly license from others patents and patent applications necessary to develop products; the availability of financing; the Company's ability to implement its long range business plan for various applications of its technology; the Company's ability to enter into agreements with any necessary marketing and/or distribution partners; the impact of competition, the obtaining and maintenance of any necessary regulatory clearances applicable to applications of the Company's technology; and management of growth and other risks and uncertainties that may be detailed from time to time in the Company's reports filed with the Securities and Exchange Commission.
Contact:
Corporate info: info@nxt-id.com
Investor Relations
Jared Mitchell
Managing Director
ProActive Capital
www.ProActiveCapital.com
Direct: 646.863.6274
Cell: 917.453.0637
jmitchell@proactivecapital.com
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