UMeLook.com is uniquely positioned to take advantage of the continuing boom in the Chinese economy and the rising wealth
of hundreds of millions of the nation's residents. Unlike most
competitors, UMeLook.com is focused on foreign content and targets
affluent Chinese viewers who are interested in foreign information,
products and brands. Chinese buyers are becoming increasingly
sophisticated when it comes to buying high-end goods. They increasingly
see luxury purchases as "lifestyle" rather than "celebratory," items and
have become more interested in smaller niche brands, as opposed to big
established international brands. UMeLook’s brand channel platform
offers foreign advertisers the ability to use their existing promotional
video assets to access affluent mainland China consumers at an
affordable cost. For these reasons, the company is focusing on becoming
the leading foreign product promotion provider in China.Unique visitors Growth Seen Staying on Track
Since launching the newly redesigned UMeLook.com in May 2013, viewership has been growing at double digit month on month rates
and surpassed 8 million unique visitors in November. This impressive
growth rate has been achieved with minimal marketing efforts and is
poised to accelerate with the introduction of revamped brand channels
which are dedicated to promoting high-end, luxury product information.Unique Revenue Model
"We have built a video platform to generate revenues through marketing and product promotion as well as traditional advertising methods. We have targeted a niche affinity market. UMeWorld’s goal is to make UMeLook.com the preferred source of high quality product information from foreign companies wishing to market their products to Chinese consumers. By correlating the UMeLook logo with guaranteed authentic foreign producer product information, UMeLook intends to become the go-to source for quality foreign products through online video in China. We are committed to enhancing shareholder value and believe that UMeLook.com is well positioned to excel and capitalize on market opportunities in the near and long-term," stated Ruby Hui, Vice President of Business Development
.About UMFun™
The UMFun™ (formerly SmartStar) is the only cloud based
,
patent-pending, adaptive learning,educational platform in China. The
Platform name UMFun™ in the Chinese language means 'Full Mark'. It is a
cost effective, engaging and entertaining assessment and tutoring
platform that can intelligently analyze and adapt to a student's
performance and personalizes the delivery of proprietary educational
items in accordance with the student's learning needs.About UMeWorld
UMeWorld's mission is to facilitate the interaction between people -- "You" and "Me," through its digital platform. Currently, UMeWorld operates UMeLook (www.umelook.com), an online video platform focused on bringing foreign video content to China. UMeLook is deployed through a sophisticated CDN (Content Delivery Network) with broad coverage throughout mainland China, Hong Kong & Taiwan. UMeLook plans to be a source of foreign video content for the Chinese viewer across any Internet-enabled device in China. UMeWorld intends to focus its future operations on digital media and the digital education market.
Forward Looking Statement
This release may contain projections and other forward-looking statements that involve risks and uncertainties. Forward-looking statements are projections reflecting management's judgment and assumptions based on currently available information and involve a number of risks and uncertainties that could cause actual results to differ materially from those suggested by the forward-looking statements. Future performance cannot be assured. Readers are referred to the documents filed by UMeWorld with the Securities and Exchange
Commission (SEC), specifically the most recent reports which identify
important risk factors that could cause actual results to differ from
those contained in the forward-looking statements.For more information, please contact:
UMeWorld Limited
Michael Lee, 852-2824-8716
Investor Relations
info@UMeWorld.com
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